Deanna Varga, CEO & Founder of Mayvin Global, has published a series of three follow-up White Papers to her COVID and Association Toolkit papers for association leaders. The overall theme is Mission and Margin, with three strategic areas of attention: Financial Sustainability, Mitigating Risk and Innovating for Growth. Varga notes that associations frequently struggle to find concrete examples of strategic change that their peers have instigated, and her papers are consequently filled with practical advice based on real association experiences. She highlights the importance of collaboration, especially when creating new events to fill unmet member needs.
The ‘Mission and Margin’ White Papers can be viewed / downloaded below:
Delivering Financial Sustainability in Associations
