CALGARY: From One Trick Cowboy to Intellectual Capital

Calgary, Alberta, is famed for its resource economy and the annual gathering of cowboys at Stampede Park. In celebrating its 111th edition of the Stampede, however, its BMO Centre General Manager and Iceberg Ambassador, Greg Newton, reveals a pandemic well spent in greasing the transition from oil and gas to a broader knowledge economy using business events as a turbo.

The Iceberg was on hand just last month to capture the AIPC 2023 Innovation Award winner explain the strategy to deliver Canada’s second largest venue as a gathering place for a suite of sector-related business conferences and events which will serve to attract knowledge, investment, and talent to the city and accelerate its transformation from a resource economy to one anchored in Agri-Tech, Life Sciences, Engineering, Science, and the Creative Industries.

Calgary’s intellectual property is fundamental to moving beyond oil and gas

With accessibility, infrastructure, and a young educated workforce, Calgary is courting corporate headquarter relocation based on its liveability and relatively low-cost housing compared to other gateway cities. With Banff a short ride away, is it any wonder that so many start-ups are emerging for enterprising talent alongside corporate investors to enjoy access to a work-life balance that is the envy of so many other cities worldwide.

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