Last year, the IBTM World Trends report found itself looking at new frontiers. How had the meetings and events landscape changed in the wake of the pandemic, what behaviours had been adopted, how were other industries looking at this same landscape? Also, how was the global economy dictating the future welfare of our own market…
The CEO of Iceberg partner UFI, Kai Hattendorf (pictured right!) has been looking into his crystal ball yet again as the year ends. With the pandemic lingering in some territories, Russia’s war in Ukraine, inflation skyrocketing and the climate crisis, what are the key trends to see business events through 2023? From Exhibition News…
Australia is a hotbed of business event excellence, the country’s cities and states both competing and collaborating to win events for the destination. In this high-powered video double bill, The Iceberg hears once again from BESydney CEO Lyn Lewis-Smith, and also from Tourism Australia’s Robin Mack, about the role of meetings in diversifying destinations’ economies….
The USA performed better than any other country in hosting events of international associations last year, according to the ICCA Rankings 2021. Spain came second, then Germany, France and Italy. The country listings were released after the city results already posted, along with the publication of the report’s public abstract. From Association Meetings International…
There is nothing like a face-to-face gathering to conduct business, says an RX global study. Face-to-face remains a key priority for survey respondents, with 78 percent of businesses stating trade shows offer them something unique that cannot be created elsewhere. This number is up from 68 percent in 2021. From Trade Show Executive…
This report does its best to lean on both empirical evidence and highly credible opinion, that give a glimpse into both the immediate and long-term futures the industry faces. It looks at the past to predict the future, but also finds “grass root” trends that may grow to dominate how the sector goes about its…
UFI’s 88th Global Congress held in Rotterdam saw the association’s return to face-to-face gatherings. The Iceberg partner event drew 350 participants from about 40 countries and regions. The main theme of the congress, staged at the Rotterdam Ahoy and co-hosted by Rotterdam Partners, was “together again”. From Exhibition News…
You are far less likely to contract COVID-19 at a business event than during grocery shopping, according to a study. Infection rates across US business events were as much as 95 percent lower than the average, and the risk at events up to eight times less than out in the host city. From Association Meetings International…
Cancelling in person meetings has forced association planners to tear up the script over the last eighteen months. But what will happen next? In this launch of a series of quarterly summits, expert panellists discuss questions most asked about the future of association meetings. James Lancaster hosts. From Association Meetings International…
After eighteen months of research, the Future Meeting Space innovation network of the German Convention Bureau and the Fraunhofer Institute for Industrial Engineering IAO has presented its latest study project. The main findings of the research highlight the relevance of events in organisations’ communications mix. From GCB…
In the rush to pivot strategies for the new normal, it’s easy to lose sight of what matters for an association and its members. Here is a guide to this transformative shift for associations and their congresses, including the delegates, sponsors and technology: the myths, facts and opportunities around virtual events. From MCI…
Ancient King of Scotland Robert the Bruce once learned a lesson about patience watching a spider spinning its web. Now modern Scotland has sent a clear message to the world’s business events community in the wake of the country’s coronavirus lockdown: “we will wait for you”. From Boardroom…
Globalisation, the world’s closer integration, is under attack. After nativism, terrorism and of course climate change, now a microscopic pathogen is even stopping us from gathering to meet. If globalisation does have a positive legacy though, international association meetings may be the best of what closer integration gives society. From Association Meetings International…
What’s the number one challenge facing business events? When this question was posed in November 2019 by Convene as part of its 29th Annual Meetings Market Survey, just a few answers talked about dealing with the unknown. One respondent alone cited the management of risk, and specifically of epidemic risk, as a challenge. From PCMA…
According to Jim Sharpe, the new CEO of Aventri, event technology is now far easier to use. Whether it’s using a WhatsApp group to stay in contact with event planners, or automating reporting to capture meeting metrics, technology is not only impacting carbon footprint but also changing and upskilling teams. From Meetings & Incentive Travel…
For Iceberg partner MCI, seven key industry trends are emerging as the new decade begins: human-centred technology, a new meaning to “live”, the move from “event planners” to “event strategists”, the evolution of personalisation, trust and ethics in the data economy, the power of brands, and sustainability in action. From MCI…
Sydney will be hosting the world’s largest machine learning meeting in 2021. The annual Conference on Neural Information Processing Systems attracted 13,000 experts last week to Vancouver. The data science arm of Australia’s national science agency led the bid with BESydney, supported by the NSW Government. From CIM Business Events…
Launched in February, #MEET4IMPACT is creating a framework to support and measure association meetings’ social impacts. In this fifth instalment of our Features series, founder Geneviève Leclerc discusses the one term everyone connects with legacy creation, measurement. Metrics should be a tool for understanding, not an end goal in themselves. From Boardroom…
Edinburgh has just shored up its ambition to become the “data capital” of Europe by hosting ESOMAR Congress 2019. The global data and insights summit at the Edinburgh International Conference Centre attracted more than 1,200 international delegates, and over 3,600 online viewers. The Scottish capital is considered the UK’s fastest growing tech hub. From AMI Intellectual Capitals…
CWT M&E’s 2020 Future Trends in Meetings and Events probes into the shifting currents that will frame meetings and events in 2020. It examines how global and regional marketplaces are evolving, to inspire you and keep your M&E program always a step ahead. 2020 Future Trends in Meetings and Events (CWT M&E website, registration required) CWT…
AMR International in this white paper explores the developments and opportunities for organizers in the US exhibitions industry. This is essential reading for US event organizers and investors. What to expect: New insights into the exhibition industry’s performance and outlook Understanding of the evolving needs of attendees and exhibitors Details on AMR’s Exhibitions 2.0 model…
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