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Business Events Legacy in Daegu, Korea

Legacy after a conference is an organic concept that grows over the years. The Daegu Metropolitan City and Daegu Convention and Visitors Bureau have released a report on legacies from five business events, under the title Business Events Legacy in Daegu, Korea. The study starts from the International Solar Cities Congress 2004 (ISCC 2004), which…

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Business Events are the Fast Track to Recovery

Two years into the global COVID pandemic, with much of the world’s population vaccinated against the disease, policymakers around the world are faced with the challenge of stimulating and managing their societies and economies. As COVID-related restrictions are rolled back and lifted, policy priorities are shifting. Business events will be a key driver of this…

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The Future of the Meetings Industry

The Hotel Management School Maastricht (HMSM) was appointed by IACC to research the impact that having a decentralised workforce may have on demand for external business events, specifically after COVID-19. With the rise of remote work in recent years, employees were forced to exchange meeting in person for virtual interaction. The research findings have been…

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Daegu Releases Event Legacy Study

Daegu Metropolitan City and the Daegu Convention and Visitors Bureau have released a report on the legacies of five business events, starting with the International Solar Cities Congress 2004, which placed the South Korean city on the world renewable energy map. Research was reviewed by Gary Grimmer, Executive Chair of Iceberg partner GainingEdge. From Boardroom…

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UFI Global Barometer Notes Recovery

Iceberg partner UFI, the global association of the exhibition sector, has released the latest edition of its flagship Global Barometer. Figures highlight the quickening pace of the industry’s recovery in 2022 after the continuing impact of the pandemic throughout 2021. The results vary between locations, primarily driven by reopening  dates for exhibitions.. From Exhibition World…

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AIPC, ICCA and UFI Pen Industry White Paper

Three industry associations have published a white paper calling on governments to harness the power of business events to stimulate their economies. “Business Events are the Fast Track to Recovery” documents support for the return of the sector and is the work of AIPC, ICCA and UFI, all Iceberg partners. From Association Meetings International…

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Dallas to Get Huge New Convention Centre

A new 230,000 square metre convention centre is to be built in Dallas next to the current Kay Bailey Hutchison Convention Center. Work on the $2 billion venue is set to start in 2024 and complete in 2028. The new facility is expected to almost double annual attendance and associated convention revenue for the city. From Association Meetings International…

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MCI’s Nikki Walker: Associations and Events Through the Pandemic

According to Nikki Walker, who is Global Vice President Engagement, Associations and Communities at Iceberg partner MCI, associations are craving to get back to meeting face-to-face, yet prefer to hold a fully virtual substitute rather than hybrid. In this Deep Dive podcast, Walker examines how associations have evolved through COVID. From Associations Meetings International…  

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Brewers Association DEI Mini-Grants Ferment Beer Event Legacy

“Mini-Grants” for diversity, equity and inclusion are being used by the US Brewers Association to ferment legacy at craft beer sector events. One meeting funded was a 2021 hybrid conference at which local female music producers created beats inspired by different craft beers to attract new consumers. From Associations Now…

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BestCities Global Forum: Three Legacy Journeys

The recent BestCities Global Forum explored how legacy-building with every conference can quickly lead to dramatic change. A trio of videos from the Iceberg partner event examines the ESTRO Madrid Project which yielded a €700 million legacy for cancer patients, the new Madrid PLUS tool for creating legacy, and the personal legacy of BestCities’ Jane Cunningham….

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Knowledge Legacies of Expo 2020 Dubai

Dubai is growing its knowledge-based, diversified economy almost as quickly as it grows its skyline. Aiding this ambition is Expo Dubai 2020, an “accelerator and amplifier” in attracting associations and their meetings. When organisers first won the bid, they created two masterplans, one for Expo itself and one for its legacy. From Association Meetings International…

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Global Association Meetings Protocol – A Strategic Future for...

Re-imagining the future of events during a global pandemic is one of the industry’s biggest challenges. During the 2020 ICCA Congress, Iceberg partner ICCA delivered the Kaohsiung Protocol as a strategic recovery framework to guide the global meetings and events industry forward. Now, thanks to the guidance and input of its global community, ICCA is…

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