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Advancing Event Legacies Through Impact Measurement

Iceberg partner BestCities Global Alliance has collaborated with associations and destinations around the world to build new research around a “legacy language” and impact measurement indicators. This highly ambitious and innovative project involved an extensive study with over fifty interviews and surveys with destinations and associations across the world from a broad spectrum of sectors and disciplines….

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Diversity and inclusion – Fast Forward 15

The overall objective of this survey was to understand how inclusive events are as an industry. The survey also considered education, career progression, perceived success and salary. Diversity and inclusion – Fast Forward 15 (Fast Forward 15 website) Diversity in Events Has “a Way to Go”, Reveals Report (Meetings & Incentive Travel article) Women in Exhibitions (Exhibition News…

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Study Published Around Impact Measurement

Iceberg partner BestCities Global Alliance has released a global study of legacy impact measurement in the business events sector. Whilst it is recognised legacy impact makes a significant contribution to the true value of meetings, there are too few indicators and measurement tools in place for the task. From Meetings International…

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2020’s Top 25 Industry Influencers Named

2020’s Top 25 Influencers within the Meetings Industry have been named. The list includes the Events Industry Council’s Amy Calvert, Destination DC’s Elliott Ferguson, the Iceberg partner UFI’s (and also JMIC’s) Kai Hattendorf, plus Iceberg partner Talley Management Group’s Gregg Talley. From Northstar Meetings Group…

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Association-Friendly Regional Destinations Can Still Fuel Growth

COVID-19 has slammed the brakes on the international expansion of associations, their big conferences having been essential to delivering such goals prior to the pandemic. International Advisor Martin Sirk, of Iceberg partner Global Association Hubs, says that association-friendly regional destinations are the answer. From Boardroom…

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Exhibitions Think Tank Final Report Gathers Sector Opinions

The first Exhibitions Think Tank has launched a report gathering insights from over 150 sector professionals and setting out ideas for the future of the global industry. Two surveys plus close to 100 online sessions have culminated in a resource that will support the sector adapting to future changes. From Exhibition News…

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Georgia on My Mind: GSAE Face-to-Face Returns in Savannah

When the Georgia Society of Association Executives held its annual meeting in August at the Hyatt Regency Savannah, numbers totalled 113. The event was the first in person meeting the hotel hosted since the pandemic began in early 2020, and for many attendees their first event in months as well. From PCMA…

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AIPC Interviews: James Rees with Carina Bauer, Shenzhen World

Iceberg partner AIPC has recently published two video perspectives about how business events are now evolving. ICCA President and ExCeL London Executive Director James Rees (pictured) talks to IMEX CEO Carina Bauer. ICCA and IMEX are also Iceberg partners. The second feature is on the Shenzhen World Exhibition and Convention Center. From AIPC…

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Science Museum Joins British Venues Hosting UKickstart Event

The first UKickstart event brought together 1,419 event professionals both online and across twelve “in person” venues. It was the first live and virtual national gathering of the sector since lockdown. Illuminate at the Science Museum was one of the venues chosen to host a selection of physical attendees. From Meetings & Incentive Travel…

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The 59th ICCA Congress: The Road to Kaohsiung

The 59th ICCA Congress in Kaohsiung is to showcase a unique and hybrid hub-and-spoke model, with regional events across the globe coinciding with the main congress and sharing the experience for those unable to attend it.  The locations include the main host destination, along with Kuching, Cape Town, Luxembourg, Malaga and Riyadh. An all-virtual option is…

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COVID-19 Recovery Dashboard (August 17th – 20th)

After reader input, latest COVID-19 Recovery Dashboard survey has changed the wording “cannibalise face-to-face attendance” to “impact face-to-face attendance” in the survey questions. Both planners and suppliers expect digital tech will have a greater impact throughout the rest of this year: an average of 57 percent in August versus an average of 47 percent in…

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UKickstart Unifies UK Business Events Sector

Collaboration and unity were shining through as 1,419 event professionals, including 305 on site across twelve venues, attended UKickstart. Started by etc.venues and with support from twelve sector associations, the new event for many was a first meeting face-to-face since the crisis began. Photo: Hosted by NML, via Twiitter. From Meetings & Incentive Travel…

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