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Eight Common Misconceptions About Face-to-Face Events

Are you dealing with dwindling travel and event budgets? Are you looking at the improvements in technology and its lower cost of entry price points and wondering if face-to-face events still provide a good return on investment? Now, more than ever, the value of face-to-face events seems to be in question. This white paper highlights…

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The Event Marketing Evolution

New technology shows companies exactly how their events are translating into real revenue and profit growth – all the while making event management easier and delivering a better customer experience. For many corporations, hosting or sponsoring events – from small customer meetings to large conferences or industry trade shows – is an important component of…

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The 2018 IACC Meeting Room of the Future – Latin America Report

In 2016, the IACC Meeting Room of the Future™ report began providing a pulse on global meeting industry trends. Five research and trends reports later, the initiative has been instrumental in identifying new trends and taking a deeper dive into select changes occurring in the meetings industry. This report takes the research one step further…

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A No-deal Brexit “Disastrous” for Events

A no-deal Brexit could be disastrous for Europeans in the events and hospitality industry, according to the UK’s Immigration Advice Service. It says the sector faces a shortfall of up to 60,000 workers if Great Britain crashes out of Europe without a deal. But any weakness in sterling could counteract some of the uncertainties. From Meetypie.com…

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Merged IBTM Hailed Successful

IBTM Americas 2018, which took place in Mexico City following the merger of IBTM’s Latin and North American events, has been cited a success by organisers. Over 12,500 pre-planned meetings were held during the two-day event, with more than 400 exhibitors at the show, a 50 percent increase on last year. From CIM News Magazine…

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