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Medical Meetings: Patients are a Virtue

Medical conferences that invite patients onto their stages and into their planning committees are finding out that patients are a virtue. Over the last decade there has been a slow-moving revolution in leveraging the legacies that can accrue to both healthcare professionals and to patients when the latter play a meaningful role. From PCMA Convene…

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Medical Conferences in the Modern Age

National medical associations hold conventions yearly, while international ones are held every two to four years. But educational timeframes have utterly changed in the digital age. So what will happen to the traditional convention model, and its role in medical professional education? Neurosurgery Professor Antonio A.F. De Salles asks whether conventions will become digital. From Boardroom…

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The Science Of Healthcare Professional Meetings

Ashfield Meetings & Events is pleased to announce a 2018 follow-up study to the 2016 “Future Of Meetings” white paper. “The Science Of Healthcare Professional Meetings” compares and contrasts the perceptions of healthcare professionals (HCPs) across a wide variety of speciality areas, and dives deeper into the ongoing evolution of the medical meetings landscape. By looking…

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Face to Face the “Preferred Channel” for Healthcare

Meeting face to face is still highly valued in the digital age, according to Ashfield Meetings & Events’ 2018 follow up to its 2016 “Future of Meetings” white paper. Healthcare professionals are now saying their “preferred channel” to receive and learn medical content is through attendance at a scientific congress or meeting. From Meetpie.com…

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World Parkinson Congress: A Patient Legacy

The Iceberg has previously reported how the World Parkinson Congress’ involvement of patients won it one of ICCA and BestCities Global Alliances “Incredible Impacts” awards. Here Elizabeth “Eli” Pollard, Executive Director of the World Parkinson Coalition, describes in further detail her organisation’s approach to creating a patient legacy in its host cities. From Boardroom…  

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A Prescription for European Medical Congresses

Recent years have seen the growth of regulation from European governments, and also from the sector itself in terms of interactions between the pharmaceutical / medical-device industries and healthcare professionals. So where to now for medical associations, their meetings and their revenue streams? By Caroline Mackenzie, Global Association Partners, on behalf of IAPCO, via Boardroom…

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Incredible Impacts: Inaugural Legacies Awarded

The inaugural winners of the “Incredible Impacts” grants supported by the International Congress and Convention Association and BestCities Global Alliance have been announced at an ICCA Congress session called “A celebration of the beyond tourism impact”. The three winning international associations have each made legacy a central part of their thinking and activities. From Association Meetings International…

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Healthcare Provider Education a Challenge for Medical Congresses

Organisers of medical meetings are finding it difficult to deliver education to healthcare providers, according to a survey. More than 124 healthcare planners, congress organisers and meeting suppliers were surveyed, with twelve in-depth interviews conducted. The top trends identified included the intense time pressures imposed on HCPs by patients and practice management. From Association Meetings International…

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Obesity and Endocrinology Congress Labelled “Illegitimate”

A South African dietitian has lodged a complaint with the Australian Competition and Consumer Commission about a “bogus” medical conference she paid a considerable sum to attend. Elizabeth Fourie claims the Obesity and Endocrinology Congress in Melbourne presented research that was not properly analysed, and that nearly half of the speakers failed to turn up. From CIM Magazine…

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The Impact of Changing MedTech Regulation on Conferences

US medical conferences are currently braced for impact as a result of changes to the rules under which European medical technology suppliers operate. Not only may delegate numbers be badly hit, the medtech companies themselves may also be less willing to attend and exhibit at events when they can no longer sponsor delegations. From PCMA Convene…

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