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Tests Over Quarantine Say UFI and SISO

Two event industry associations have called on governments to prioritise coronavirus testing over quarantine so as to “keep business going”. Iceberg partner UFI, global association of the exhibition sector, with Society for Independent Show Organisers SISO want policymakers to make use of rapid antigen COVID tests. From Association Meetings International…

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Destination Three Rs: Research, Relevance, Relationships

The “new normal” notwithstanding, the preference across the industry for holding in-person meetings is clear. So what do both venues and destination marketing organisations need to focus on to maximise their attendance in-person now as hybrid meetings proliferate? Sarah Fleming, Managing Director of Sarah Fleming Associates, has some ideas on the subject. From Sarah Fleming…

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PlanetIMEX Session: When We Meet Again (Maritz Global Events)

The pause of face-to-face events has left a void of connection not fully filled by the switch to digital. Designers have to help guests feel more connected as they meet again. Iceberg partner Maritz Global Events’ Chief Behavioural Officer Charlotte Blank and Enterprise VP for Design Studio Greg Bogue explain. From Maritz Global Events…

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DMOs: Down But Not Out, Rebuilding for a Different Future

2020 has been crushing for the DMO (destination management organisations). Destinations in the US have endured wiped-out funds as a result of zero hotel occupancy, en-masse event cancellations, and double-digit layoffs, not to mention further challenges with social unrest and also, for some, natural disasters. 2020 has brought the DMO to the brink. From PCMA…

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GAH’s Martin Sirk and Association Leaders Talk Going Global

Iceberg partner Global Association Hubs’ International Advisor Martin Sirk interviewed four association leaders in preparation for an online education session during the recent #PlanetIMEX event. They discussed how the pandemic has impacted operations, is reshaping thinking, and what international meetings might look like in future. From Boardroom…

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Austria’s Labour Law Conference Chooses Not to Go Virtual

For 55 years the Austrian Society for Labour Law and Social Law has held its annual conference in Salzburg. This year proved no different. The conference was postponed from April until October to make sure it could be live under the belief that unrecorded public speaking is freer and “off-the-cuff”. From Association Meetings International…

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Fighting Zoom Fatigue: Taking Your Meeting Out on the Tiles

The Netherlands Tourism Board recently hosted a meeting called “Dis-Connect”. Association, venue and destination professionals joined a virtual workshop staged live at the museum of the Royal Delft pottery factory. They painted white tiles with blue paint in the style of the famous “Delftware” produced in the town since the 17th century. From PCMA…

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UFI’s 2020 NGL Grant Recipients Talk Hybrid Exhibitions

UFI’s NGL Grant promotes the next generation of leadership within the exhibition sector, rewarding young professionals who show initiative driving change and innovation in their own area. 2020’s recipients have been saying why they applied for the Iceberg partner scheme, and also discussing the role that hybrid offerings play in the sector. From UFI…

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AMI’s Deep Dive Talks 2020 with UFI Leader Kai Hattendorf

Kai Hattendorf, the MD and CEO of Iceberg partner UFI, the exhibitions industry’s global association, has just been a guest on the AMI Deep Dive podcast. Talking to AMI editor James Lancaster, he discusses the impact of the pandemic on the sector, its longterm future, plus advocating economic value to government. From Association Meetings International…

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Taking the Congress on Tour: SIAARTI’s ICARE Hits the Road

A medical association has taken its annual congress on the road so as to avoid any mass gathering of its members. The Italian Society of Anaesthesia, Analgesia, Intensive Care and Resuscitation toured from Turin to Bari, visiting major hospitals as well in Bologna, Brescia, Padua, Milan, Naples and capital Rome. From Association Meetings International…

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APA Convention 2020: Pivot to All-Virtual, Then Crush It

Like many other organisations, the American Psychological Association quickly switched its in-person 2020 annual convention to an all-virtual event because of COVID-19. Even though the pivot happened in just three months, it was decided from the start to make the August event better than it could possibly have been on site. From PCMA…

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