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Global Exhibition Barometer 28th Edition (February 2022)

Welcome to the 28th edition of the UFI Global Exhibition Barometer survey. This study is based on a global survey conducted in January 2022. It represents up-to-date information on the status and outlook of the global exhibition industry, as well as on 29 specific markets. UFI launched the barometer on the back of a global…

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Business Events are the Fast Track to Recovery

Two years into the global COVID pandemic, with much of the world’s population vaccinated against the disease, policymakers around the world are faced with the challenge of stimulating and managing their societies and economies. As COVID-related restrictions are rolled back and lifted, policy priorities are shifting. Business events will be a key driver of this…

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The Future of the Meetings Industry

The Hotel Management School Maastricht (HMSM) was appointed by IACC to research the impact that having a decentralised workforce may have on demand for external business events, specifically after COVID-19. With the rise of remote work in recent years, employees were forced to exchange meeting in person for virtual interaction. The research findings have been…

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A Sustainability Guide for Meetings and Events

It is essential to rethink the relationship between meetings and events and climate change, according to BCD Meetings and Events. BCD M&E’s new sustainability report focuses on the impact the meeting, events and corporate travel industries have on the environment, and continues the discussion of how we move towards a more sustainable future together. The…

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Competitive Index 2021

Global convention industry consulting firm GainingEdge has released its fourth annual Competitive Index of international convention destinations.  The 2021 edition ranks the world’s top cities in terms of key draw factors for meeting planners. Competitive Index 2021 (GainingEdge website) 2021 Destination Competitive Index Offers Advanced Tools for Business Recovery (GainingEdge press release)

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The IRF 2022 Trends Report

Given the importance of recruitment, retention and engagement, incentive programmes are more important than ever. Dramatic hiring shifts are driving companies to examine how to be even more competitive in the job market, and a robust incentive program is an important part of an organisation’s full benefits package. The IRF 2022 Trends Report (IRF website)

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AIME 2022 Publishes Research in Melbourne

Iceberg partner AIME (the Asia Pacific Incentives and Meetings Event), the largest meetings and conventions tradeshow across the region, has run its much-anticipated 2022 show in Melbourne. As part of the show opening, AIME launched new research revealing how the industry, battered by the pandemic, intends to spearhead recovery. From Association Meetings International…

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Daegu Releases Event Legacy Study

Daegu Metropolitan City and the Daegu Convention and Visitors Bureau have released a report on the legacies of five business events, starting with the International Solar Cities Congress 2004, which placed the South Korean city on the world renewable energy map. Research was reviewed by Gary Grimmer, Executive Chair of Iceberg partner GainingEdge. From Boardroom…

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MWC Barcelona Draws 61,000 Delegates

The organiser of Mobile World Congress, the GSMA, has seen a “vibrant and dynamic” return after 61,000 delegates from 200 nations flocked to the meeting in Barcelona. Last year the event attracted around 20,000 visitors. The Russian pavilion was banned from the event, in light of the escalating conflict in Ukraine. From Association Meetings International…

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UFI Global Barometer Notes Recovery

Iceberg partner UFI, the global association of the exhibition sector, has released the latest edition of its flagship Global Barometer. Figures highlight the quickening pace of the industry’s recovery in 2022 after the continuing impact of the pandemic throughout 2021. The results vary between locations, primarily driven by reopening  dates for exhibitions.. From Exhibition World…

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AIPC, ICCA and UFI Pen Industry White Paper

Three industry associations have published a white paper calling on governments to harness the power of business events to stimulate their economies. “Business Events are the Fast Track to Recovery” documents support for the return of the sector and is the work of AIPC, ICCA and UFI, all Iceberg partners. From Association Meetings International…

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BestCities Global Forum: Three Legacy Journeys

The recent BestCities Global Forum explored how legacy-building with every conference can quickly lead to dramatic change. A trio of videos from the Iceberg partner event examines the ESTRO Madrid Project which yielded a €700 million legacy for cancer patients, the new Madrid PLUS tool for creating legacy, and the personal legacy of BestCities’ Jane Cunningham….

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