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BestCities Global Forum 2022 Delivers Vancouver Experience

The 12 BestCities Global Alliance partnership convened in Vancouver in December to once again drive legacy and sustainability standards for association meetings. In a sequel to the Capilano Impact Study Report, the attending associations react to the Vancouver experience. The next edition, in January 2024 will be in the medical city of Melbourne.  The…

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Vision 2050: Flanders Implements Legacy Projects as BMCC Opens

Iceberg Partner VisitFlanders has implemented a Legacy & Impact Program to ensure that the value creation derived from events is aligned to the destination’s vision for 2050. Leveraging the region’s academic, start-up, and key sectoral assets, the DMO is aggressively targeting events which can leave a positive social or economic impact across the region. In…

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SAVING LIVES: Why are we killing our children?

Liver disease is killing over 300,000 Europeans every year. It is one of the silent killers of mass destruction. And it’s about to get significantly worse… In a case study video double-bill The Iceberg shares the ‘Legacy and Impact Trilogy’ developed for the International Liver Congress (ILC) in London by the European Association for the…

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CAPILANO IMPACT STUDY: It Starts with the Legacy Conversation

In December, the BestCities Global Alliance convened once more for its annual Forum, this time in Vancouver. The event always breaks new ground, particularly regards the evolution of impacts and legacies sought by professional associations and societies, and the host, to advance social and economic transformation. This was no exception. After the development of the…

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A Medical Event Sharpens Sustainability Contributions

An association for cataract surgeons ensures its events have a more positive social, environmental, and economic impact through measurement and strategy. What does it take to ensure an event has increasingly positive sustainability impacts? For the European Society of Cataract and Refractive Surgeons (ESCRS), vision, collaboration, and action are key. It has taken the medical…

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