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City Destinations Alliance: Standing with Ukraine

Iceberg partner European Cities Marketing has just staged its International Conference and General Assembly in Hamburg, rebranding during the event as the City Destinations Alliance. The meeting formulated policy on Russia’s invasion of Ukraine, also making a video of solidarity, and held a remarkable session hearing from two industry colleagues based in Lviv, Ukraine. Russia’s…

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Business Events are the Fast Track to Recovery

Two years into the global COVID pandemic, with much of the world’s population vaccinated against the disease, policymakers around the world are faced with the challenge of stimulating and managing their societies and economies. As COVID-related restrictions are rolled back and lifted, policy priorities are shifting. Business events will be a key driver of this…

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The Future of the Meetings Industry

The Hotel Management School Maastricht (HMSM) was appointed by IACC to research the impact that having a decentralised workforce may have on demand for external business events, specifically after COVID-19. With the rise of remote work in recent years, employees were forced to exchange meeting in person for virtual interaction. The research findings have been…

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A Sustainability Guide for Meetings and Events

It is essential to rethink the relationship between meetings and events and climate change, according to BCD Meetings and Events. BCD M&E’s new sustainability report focuses on the impact the meeting, events and corporate travel industries have on the environment, and continues the discussion of how we move towards a more sustainable future together. The…

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The IRF 2022 Trends Report

Given the importance of recruitment, retention and engagement, incentive programmes are more important than ever. Dramatic hiring shifts are driving companies to examine how to be even more competitive in the job market, and a robust incentive program is an important part of an organisation’s full benefits package. The IRF 2022 Trends Report (IRF website)

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MWC Barcelona Draws 61,000 Delegates

The organiser of Mobile World Congress, the GSMA, has seen a “vibrant and dynamic” return after 61,000 delegates from 200 nations flocked to the meeting in Barcelona. Last year the event attracted around 20,000 visitors. The Russian pavilion was banned from the event, in light of the escalating conflict in Ukraine. From Association Meetings International…

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AIPC, ICCA and UFI Pen Industry White Paper

Three industry associations have published a white paper calling on governments to harness the power of business events to stimulate their economies. “Business Events are the Fast Track to Recovery” documents support for the return of the sector and is the work of AIPC, ICCA and UFI, all Iceberg partners. From Association Meetings International…

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Brussels International Association Forum Finally Staged

After two extremely hard years for associations, the first edition of the Brussels International Association Forum, from ASSOCIATIONWORLD, has been held, making a community out of its attendees. The changing sector models, good governance, diversity and inclusion, as well as skills of pandemic leadership, all made for lively panel discussions. From Boardroom…

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The Metaverse: Better Networking at Hybrid Business Events

The “Metaverse”, as a concept, has been around for a long time. But it now looks set to become a reality and have significant impact within the events industry. Harry Prince, the Creative Content Manager at venue finder Spacehuntr, explains how the Metaverse will improve networking for hybrid meetings. From Meetings & Incentive Travel…  

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MCI’s Nikki Walker: Associations and Events Through the Pandemic

According to Nikki Walker, who is Global Vice President Engagement, Associations and Communities at Iceberg partner MCI, associations are craving to get back to meeting face-to-face, yet prefer to hold a fully virtual substitute rather than hybrid. In this Deep Dive podcast, Walker examines how associations have evolved through COVID. From Associations Meetings International…  

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BestCities Global Forum: Three Legacy Journeys

The recent BestCities Global Forum explored how legacy-building with every conference can quickly lead to dramatic change. A trio of videos from the Iceberg partner event examines the ESTRO Madrid Project which yielded a €700 million legacy for cancer patients, the new Madrid PLUS tool for creating legacy, and the personal legacy of BestCities’ Jane Cunningham….

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