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Advocacy: Clear Goals, Good Storytelling and Industry Coalition

The Iceberg sits at the heart of the advocacy that the meetings industry makes to the world outside. But how do those who represent and defend the sector see their role? The views here include those of two Iceberg partners: IMEX Manager Natasha Richards and European Cities Marketing President Dieter Hardt-Stremayr. From Conference & Incentive Management…

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Brisbane Trailblazers Secure Peptide Symposium

Brisbane’s pioneering work in peptide science, an important field for future drug research, has seen it secure the International Peptide Symposium in 2021. More than 600 researchers in the field from around the globe are expected to attend the five-day meeting at the Brisbane Convention & Exhibition Centre. From AMI Intellectual Capitals…

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Refining the Value Proposition, Telling the Story

Over the past decade the industry of business and professional events has refined its value proposition to policymakers and local communities in terms of its transformative contribution to civil society. The Joint Meetings Industry Council, which presents The Iceberg, and The Iceberg itself, have together been telling the story. From IBTM…

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Montreal’s Nursing Knowledge Attracts Major Meeting

Montreal, a city cofounded by the first lay nurse in North America, has secured the International Council of Nurses Congress in 2023. More than 8,000 nursing professionals are set to attend the event, which is expected to generate almost $21.4 million in economic benefit for Montreal and Quebec. From AMI Intellectual Capitals…

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Four Destinations for Conferences with a Conscience

A history of war or peace, or of injustice or justice, has made four cities ideal destinations for conferences with a conscience: The Hague, global home of conflict resolution, Bogotá, after half a century of Colombian conflict, Belfast, after the Northern Ireland peace process, and Kigali, after Rwanda’s genocide. From Association Meetings International…

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2018 UK Meeting Spend Rose, Says Report

Average spend per meeting in the UK increased in 2018, while lead and conversion times came down year on year, according to the latest HBAA Meetings Barometer. The report, developed by HBAA with The MeetingsBenchmark, also reveals a wide range in the average day delegate rate across the country. From Meetings & Incentive Travel…

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Dundee and Angus Events Bring in £71m

A 2018 economic impact report published by the Dundee & Angus Convention Bureau shows that £71 million was generated from the thriving business events sector in the Scottish region last year. The figure represents a four percent increase on 2017. The area attracted 257,000 conference and event delegates in 2018. From Association Meetings International…

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Belfast Launches Events Marketing Campaign

Belfast’s official tourism marketing agency, Visit Belfast, has launched a new marketing campaign designed to rapidly accelerate the volume of inbound business conferences and events taking place in the city. The digital-led campaign is the city’s largest-ever dedicated business tourism marketing initiative. From Association Meetings International…

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