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If potential customers do not buy, it’s not always because of the price, or because your location’s infrastructure is inappropriate for the event. If you address your customers in a solution-oriented manner, you will create trust in your service and give them the feeling of being understood and well cared for. Communicate with customers convincingly;…
If you also want to know how to avoid legal traps and ensure a successful, legally compliant event business as comprehensively as possible, you should attend this seminar. You will get to know the current legal requirements and discuss practical solutions comprehensively. Includes: Responsibilities and Duties of Executives and Business Leaders; Legal assignment of external companies…
English is unquestionably the language of the event industry. In cooperation and during the production planning with international customers a safe handling of the English language is indispensable. Central to the seminar concept is the teaching of the English language, individually tailored to the needs of the company and the course participants. The seminar deliberately focuses on…
A multi-year, international study of business events has found a mismatch between how governments value the sector and its broader long-term outcomes, with researchers recommending ways the industry can better document these legacies. The report is a compendium of the Joint Meetings Industry Council Case Studies hosted right here on The Iceberg. From Meetings International…
Taiwan is now one of its region’s most dynamic economies, with industry specialties including IT, telecommunications and semiconductors. Government-driven and foreign investment assists Taiwanese firms venturing into areas like artificial intelligence, blockchain, fifth-generation telecoms, gaming, Internet of Things (IoT) and virtual reality. The sector is also attracting meetings. From Boardroom…
What’s trending around the globe in the events industry? With the help of its international partners, Maritz Global Events investigated the current state of the field and narrowed down the top five trends affecting the event industry right now. These global experts and local champions from the industry share their take, and provide a diverse…
Now in its third edition, this report brings together insights from meeting planners, IACC members and industry experts from around the globe. Initially published in 2016, the IACC Meeting Room of the Future™ report provided an overview and foundational benchmarks on meeting industry trends. The 2019 report builds on the findings from both the 2017…
The International Society on Thrombosis and Haemostasis is gearing up to hold its landmark 50th anniversary congress in Melbourne, Australia. More than 5,000 delegates from 90 countries will attend, and 2,136 scientific abstracts from over 75 countries have been submitted by clinicians, scientists, academics and students. From Association Meetings International…
The UK’s first-ever tourism sector deal is set to deliver a focussed new government strategy to grow the country’s conferences and meetings. It has created plans for identifying business events it might support, with separate criteria for attracting events to the UK, growing existing meetings and creating new ones. From Meetings & Incentive Travel…
Calgary will be welcoming 5,000 oil and gas professionals when it hosts the World Petroleum Congress in 2023. The city won a vote of the World Petroleum Council in St Petersburg, edging out fellow finalist Baku, by just 21 votes to 20. Calgary stands to earn $65 million from the event. From Association Meetings International…
The £260 million Gateshead Quays will create more than 1,000 new jobs for the UK’s North East. The development, to be completed by 2023, has 6,300 square metres of exhibition space and 2,800 square metres of meeting rooms. There are also hotels, a performance area, and offsite parking. From Meetings & Incentive Travel…
The Meetings Show has reported best-ever exhibitor stand sales figures and the highest number of pre-scheduled appointments in its seven year history. The event kicked off with a conference attended by 350 hosted buyers. Overall revenue has increased by 20 percent year-on-year, with an 18 percent rise in international exhibitors. From Meetings & Incentive Travel…
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