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Coronavirus: The Vital Role of Associations in Industry Recovery

Trade associations have a vital role to play in helping the industry and wider world to recover as pandemic lockdowns end. So there is real and pressing work now for them to do. The association champion Jennifer Jenkins is PCO Lead and Director at the British agency Worldspan. From Association Meetings International…

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Coronavirus: Pandemic “New Normal” Actually Quite Abnormal

“The new normal” is an irritating phrase that has entered common parlance since lockdown measures began to contain further spread of COVID-19. While the transition to virtual events is a “new normal” we can take seriously, not much else of the “new normal” is “normal” at all. From editor’s blog at Association Meetings International…

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Coronavirus: Mixed Association Voices Discuss Strategy III

The COVID-19 crisis is a great time for associations to rethink the way they function and deliver value. In this third article in a series, Iceberg partner Boardroom’s Advisory Board, a mix of key association voices, talks about “standing stronger together” and offers ideas on partnership and collaboration. From Boardroom…

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Business Events and the Future of the City

As the world’s population grows, the percentage of people living in cities is rising steadily. The future success of humanity is therefore more and more tied to, and even defined by, the future success of the city as a model. In that, of course, business events have a critical role to play. Professor Greg Clark has…

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The DMMO COVID-19 Continuity Checklist

In 2017 Iceberg partner European Cities Marketing, in partnership with Toposophy, published eight bold statements in The Future of DMOs: The ECM Manifest that set out a vision for what DMOs (destination marketing organisations) could and should become. The final of these statements warned of ‘‘The New Normal’’, a world in which ‘‘crises of every kind have…

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COVID-19 Recovery Dashboard (April 20th – 23rd)

COVID-19 has disrupted many things, including our sense of time. While the period of quarantining might seem interminable, our current reality and attempts to plan for the future have never been more fluid. The business events landscape used to take months and months to change. With the pandemic, it changed overnight and continues to evolve,…

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Coronavirus: Eventprofs Unite for the Fight

In the weeks since the coronavirus outbreak has ravaged the industry, event professionals right across the globe have been uniting in the fight against the pandemic. Competitors have grouped together to provide expertise where most needed, like Live for Life and Go LIVE Together in the US, and also Events4Covid19 in Portugal. From EventMB…

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Coronavirus: Azerbaijan Standardises Hygiene

In a move sure to be replicated across all destination marketing, the Azerbaijan Tourism Board (ATB), partnering with the country’s State Tourism and Food Safety Agencies, has launched SAHMAN (Sanitation and Hygiene Methods and Norms). PwC is to audit the initiative, which will cover all aspects of tourism. From Meetings International…

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