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Measuring the Value of Incentive Travel: Don’t Forget Soft Power

Profit and productivity rank high when buyers of incentive travel experiences list the objectives of their programmes. Except that isn’t the whole story. There’s a powerful narrative emerging around other objectives incentive travel sets out to achieve which has little to do with tangible metrics. From SoolNua’s Pádraic Gilligan at Padraicino…

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Coronavirus: 2020’s AIME Continues with Care and Confidence

Just in advance of Iceberg partner AIME, the Asia Pacific Incentives and Meetings Event, opening its doors in Melbourne, its Event Director Jay Martens discussed the way both the meeting itself and the wider industry sector have been coping with the twin crises of Australia’s bushfires and the subsequent coronavirus outbreak. From PCMA…

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Below the Waterline Meets: TMG’s Gregg Talley

The Iceberg is now identifying and celebrating the greater mass of hard-to-see business events legacies that lie hidden beneath the surface in a new podcast “Below the Waterline”. In the fifth of a series featuring significant meetings industry players, Iceberg founder James Latham catches up with Talley Management Group President and CEO Gregg Talley. Gregg…

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South Africa: Meeting for a Knowledge Economy

Meetings Africa 2020 is currently preparing to open up shop at the Sandton Convention Centre. The show is celebrating fifteen years as the continent’s premier industry event. The Iceberg has been hearing about South Africa’s own approach to its meetings business from the Chief Executive Officer of South African Tourism, Sisa Ntshona. As a young democracy…

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Copenhagen Expecting Major Reproduction Meeting

Copenhagen’s strong life sciences sector has proved to be fertile ground for researchers in reproduction, with the city winning the 36th Annual Meeting of the European Society of Human Reproduction and Embryology. The event is expected to attract 10,000 experts on infertility and reproduction to the Bella Center this July. From AMI Intellectual Capitals…

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Prague: CVB Ambassadors Build Technology Hub

Who helps an association to decide which destination should host its next conference? Who better to provide the personal element than the city’s own thought leaders? Prague’s Ambassador Program started back in 2008, shortly after the establishment of the Prague Convention Bureau. A collection of academics was assembled with immediate results. From Boardroom…

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The IRF 2020 Trends Report

The IRF 2020 Trends Report highlights key trends that will affect organizations, their products and services, and the workforce in 2020. From enhancing program reporting to embracing the experience economy, the study identifies key areas of change and their implications for workforce engagement, incentive travel and recognition. The IRF 2020 Trends Report (IRF website version)

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Edinburgh’s BestCities Departure “Shock”

As a founding member of twenty years’ standing, the departure of Edinburgh from Iceberg partner BestCities Global Alliance came as quite a shock. BestCities’ new MD Lesley Williams felt the loss very keenly, having in the past spent seven years as Head of Business Tourism at Marketing Edinburgh’s Convention Bureau. From Meetings & Incentive Travel…

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Glasgow’s Ambassadors Bring in £650m

Glasgow’s Conference Ambassador Programme, the first in the UK, has contributed at least £650 million to the city’s economy since it started thirty years ago. The scheme has 1,600 members. 141 events, indeed 35 percent of all meetings held in Glasgow last year, were led by a local conference ambassador. From Association Meetings International…

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Geneva to Host New Association Forum

A brand new event for association executives has been added to the calendar, and it’s taking place in Switzerland. GIAF, or the Geneva International Association Forum, is to be held in June, bringing together the not-for-profit sector to “tackle common challenges”. GIAF’s venue has yet to be announced. From Association Meetings International…

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DBE Secured 301 Event Bid Wins During 2019

Dubai Business Events chalked up 301 successful bids for meetings, conferences and incentives in 2019. Set to attract over 150,000 delegates in coming years, the wins will deliver around 620,000 room nights for the emirate. DBE’s Al Safeer Congress Ambassadors Programme grew to 342 active ambassadors in 2019. From Meetings International…

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Coronavirus: Meeting Disruption Roundup

As coronavirus continues to disrupt global travel and trade, planners of events are delaying, cancelling, or soldiering on with their plans. The Singapore Airshow 2020 has gone ahead with temperature screening on site. But some exhibitors have pulled out and a related conference has been cancelled. Other events have been postponed. From PCMA…

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