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The IBTM World Trends Watch Report by Rob Davidson and Ali Turner is an insightful compendium of data that crosses business, industries, economies and geographies within the global meetings and events industry. The IBTM World Trends Watch Report 2019 (IBTM World website) Virtual Experience Economy Set to Grow, Says IBTM Trends Watch Report (Meetings & Incentive Travel…
As well as assessing the impact of COVID-19, this report includes a global economic analysis for 2020, a deep dive into global mega-trends (including security, sustainability, wellness, diversity and inclusion), an exploration of the virtual experience economy, an individual industry analysis, an examination of meetings and events performance by sector, and a regional analysis. IBTM…
Iceberg partner ICCA’s multi-hub, hybrid 59th Congress has concluded with a message of support delivered by Xavier Bettel, the Prime Minister of Luxembourg. Other highlights included the annual Copenhagen Lecture, and the creation of The Kaohsiung Protocol, a research crowdsourced framework for recovery. From Conference News…
Like many other organisations, the American Psychological Association quickly switched its in-person 2020 annual convention to an all-virtual event because of COVID-19. Even though the pivot happened in just three months, it was decided from the start to make the August event better than it could possibly have been on site. From PCMA…
Singapore Tourism Board is piloting two hybrid events, which will allow 50 delegates to attend in person, to stress-test its new risk management framework before gradually scaling up to larger meetings. Both events will have up to 50 attendees on site and about 1,000 online. From Association Meetings International…
When ASN (the American Society for Nutrition) decided to switch its live event set for late May in Seattle to all-virtual just sixty days before the meeting, the organising team of ten didn’t know what to expect from the pivot. Nutrition 2020 typically draws 3,500 delegates, but about 30,000 attended the virtual version. From PCMA…
Since 2018 GainingEdge has led two major projects for MeetDenmark on meeting legacies. The purpose has been to identify how Danish destinations can create significant added value for visiting congresses while also increasing the value for Danish society beyond the traditional economic benefits. Now MeetDenmark has released the second study completed in 2020 which explores the processes, mechanisms and…
A step-by-step guide to creating meetings with long-term societal benefits has just been published by MeetDenmark, an association of the country’s convention bureaux. The study Meeting Legacies: Innovating for Enhanced Value Creation was co-authored by MeetDenmark and consultancy and Iceberg partner Gaining Edge. From Association Meetings International…
The coronavirus crisis has led to unprecedented interest in virtual events. For many organisers, this meant seriously looking into their possibilities, in some cases for the first time. But directly transposing the aims of a live event can mean missing the potential benefits of producing relevant and bespoke video content. From Meetings & Incentive Travel…
As more events pivot to virtual, it’s crucial to be giving staff, attendees, speakers and exhibitors the help and training they need to be confident in the space. Here are some pointers to assist all four groups in getting comfortable with new technology and learning to engage effectively within a virtual environment. From Associations Now…
The German government has run a hackathon to brainstorm solutions to the challenges of the coronavirus pandemic. 42,869 took part online in #WirVsVirus (“us versus the virus”). The result was more than 800 ideas on topics like shopping, childcare and symptom monitoring. Some of them have now been selected for funding. From Euractiv…
There has never been a more vital time for the services and value that associations provide, at precisely the moment traditional business models are falling apart. With a strong focus on societal mission, and by making urgent challenges the top priority, associations now have a unique opportunity to make difference. From Martin Sirk via Boardroom…
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