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How Associations and Destinations Interact After COVID-19

After the pandemic, the way that associations and destinations are interacting has altered. Within this article various experts weigh in on the changing landscape, including MCI’s Nikki Walker and Destinations International’s Jane Cunningham (both organisations in fact Iceberg partners), and The Iceberg’s own Founder James Latham. From Association Meetings International…

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Leveraging Intellectual Capital – The Inaugural Edition

Global convention sector consulting firm GainingEdge has launched the first annual report on leveraging the intellectual capital of convention destinations, based on an analysis of international association leadership. The research underpinning the Iceberg partner’s report identifies the relative strengths of 350 destinations via the presence of their local intellectual leaders in the governing bodies of international associations…

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BestCities Global Forum: Three Legacy Journeys

The recent BestCities Global Forum explored how legacy-building with every conference can quickly lead to dramatic change. A trio of videos from the Iceberg partner event examines the ESTRO Madrid Project which yielded a €700 million legacy for cancer patients, the new Madrid PLUS tool for creating legacy, and the personal legacy of BestCities’ Jane Cunningham….

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Convention Cities Index Lead by Germany

Three German cities are among the top ten destinations chosen for large international meetings, according to new figures in Northstar Meetings Group’s Convention Cities Index. Frankfurt tops the list, with Cologne fifth and Hanover eighth. The update is the third publication of the index, which was launched in 2020. From Association Meetings International…

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Jane Cunningham: Remembering Twelve Years at BestCities

The Iceberg ambassador Jane Cunningham (pictured centre with Lesley Williams and Nigel Brown promoting “Incredible Impacts” as “The Incredibles”) is leaving Iceberg partner BestCities Global Alliance after twelve years. The Iceberg will pay its own tribute elsewhere, but Jane has also given this interview to her own BestCities colleagues. From BestCities Global Alliance…

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BestCities Global Forum Running in Madrid

A company of association executives, destination managers and meeting industry thought leaders is now gathering on site for the BestCities Global Forum. The Iceberg partner event taking place in Madrid, Spain, will focus on legacy and inclusivity, committing to a more “sustainable and socially equitable future”. From Association Meetings International…

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Air Traffic Congress Staged in Madrid

More than 6,000 delegates from 110 nations gathered in Madrid for World Air Traffic Management Congress. Greener aviation was high on the agenda, solutions including more precise route planning and traffic management to reduce plane fuel consumption and CO2 emissions. From Association Meetings International…

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Set off, offset: What to Do With Carbon on Your Conscience

Journalist Holly Patrick’s recent fam trip to Madrid came with a carbon dioxide footprint of 241.8kg, also equivalent to charging up a phone 29,000 times. So how did she offset the environmental price tag of flying there, and what options are available for event attendees with carbon on their conscience? From Meetings & Incentive Travel…

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BestCities Reaches 21: Collaboration Key for Destination Alliance

BestCities Global Alliance has just celebrated twenty-one years since its founding. Managing Director Lesley Williams reflects upon the Iceberg partner’s past and future, and upon the role collaboration has played in the journey. She also pays tribute to the BestCities’ member destinations and to more recently formed alliances. From BestCities Global Alliance…

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Madrid CVB: Making the Case for Congresses to Leave Lasting Legacy

Madrid Convention Bureau’s development of legacy projects includes collaborations with EMS, the European Emergency Medical Services Congress, setting up first aid training stations for the citizens of Spain’s capital. Now comes the European Society for Radiotherapy and Oncology, whose ESTRO 2021 bidding process was focussed all around legacy impact. From Boardroom…

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ESTRO: Saving Lives, Leaving Legacies in Destination Health

Alessandro Cortese leads ESTRO (European Society for Radiotherapy and Oncology) and has put a new notion at the centre of his meeting strategy: local legacy, or how much the hosting city will benefit from the event, measured by improvements in health. Here he discusses what could be the model of the future. From Eventoplus…

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“Intellectual Capital” Report Published

A new report names London the “intellectual capital” of the world. The study ranks destinations by the number of international association board members living in them. But the UK capital could attract more meetings by better “harnessing” its potential conference ambassadors. The report is from Iceberg partner GainingEdge. From Association Meetings International…

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