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In-Person Events Are More Popular Than Ever

From German Convention Bureau: MMGY Global released new findings from wave IV of its study “Portrait of European Meeting & Convention Travel”, for which event planners and event attendees from Europe were surveyed in late 2023. The study – supported by the GCB and other partners – underscores Germany’s top position among European meeting destinations,…

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Creating Meaningful Events in Challenging Times

From GCB: Business events are truly multi-talented as platforms for the exchange of knowledge and for networking people. But as we face a multitude of global challenges and transformation processes, meetings, conferences and congresses also need to be readjusted. What solutions can business events offer in the context of climate change, pandemics, international conflicts or…

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HCPs Prefer a Return to In-Person Medical Conferences

From MM+M: When the COVID-19 pandemic first hit in early 2020, nearly everything turned virtual — from doctor visits to large medical conferences. Over the last year or two, however, there’s been a significant return to in-person events and conferences. Now, a study released this week indicates a general preference for in-person events among healthcare…

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UK’s TBOE Launches 2023 Global Destination Report

From Conference & Meetings World: The Business of Events (TBOE), the independent advocacy group for the UK’s events sector, has launched the next edition of its Global Destination Report. Commenting on the report, Martin Fullard, associate director, The Business of Events, told Conference & Meeting’s World’s sister publication, Conference News, “This year’s Global Destination Report…

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PCMA Meetings Market Survey 2023

From PCMA: The last time we conducted the Meetings Market Survey — the results of which had been published every year, without fail, in Convene for 29 years — it was November 2019, and in the public mind, the pandemic referred to early-20th-century influenza, not the global health crisis we were on the brink of…

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The New Language of Events Spoken by Today’s Audiences

From PCMA: Commonly used industry terms like “hybrid” and “plenary” aren’t resonating with event attendees, and some terminology even makes attendees cringe, according to a Freeman analysis. Meeting professionals who are looking to make their events more appealing to next-generation attendees might consider making a simple shift: Use words to describe your events that resonate…

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Meetings Grow Revenue Confirm U.S. Travel Association on GMID

Face-to-face meetings and business travel creates measurable benefits for companies and organizations — from increased revenue to lasting and effective professional relationships. This is the message the U.S. travel industry, and meetings professionals around the world, will share March 30 on Global Meetings Industry Day (GMID), the annual international day of advocacy showcasing the value…

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Omnipress | 2023 Conference Industry Report

Since 2015, Omnipress has been tracking the evolution of conferences and the role content plays before, during, and after the event through an annual survey of meeting and association professionals. This year’s edition of the Conference Industry Report explores what “back to normal” actually means in 2023… From Omnipress…

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Nature.com Attributes 10% of GHGs to Events

Trend towards virtual and hybrid conferences may be an effective climate change mitigation strategy. Since 2020, the COVID-19 pandemic has urged event holders to shift conferences online. Virtual and hybrid conferences are greener alternatives to in-person conferences, yet their environmental sustainability has not been fully assessed. From Nature.com…

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Redefining Event Attendance

Why do people attend face-to-face events in the future? In the new ecosystem of business events, which is characterized by digital and hybrid formats as much as by the longing for authentic locations, emotional experiences and sustainable concepts, people’s motivations are also shifting when they decide for or against physical participation in events. From GCB…

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The Business of Events Global Destination Report 2022

The Business of Events (TBOE) launched the second edition of its Global Destination Report at IBTM World in Barcelona. The report, conducted by specialist business events research agency, SFA Connect on behalf of TBOE, is looking to establish how the industry has changed since 2019. The research focused on six main areas, including funding, volume…

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IBTM World Trends Report 2023

Last year, the IBTM World Trends report found itself looking at new frontiers. How had the meetings and events landscape changed in the wake of the pandemic, what behaviours had been adopted, how were other industries looking at this same landscape? Also, how was the global economy dictating the future welfare of our own market…

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2023 Global Meetings and Events Forecast

The 12th annual Global Meetings and Events Forecast is based on a survey of 580 meetings and events professionals from around the world and interviews with industry leaders. The survey ran in May and June 2022. Respondents represent corporations, associations, buyers and suppliers from five continents and 23 countries. The result is a statistically and…

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2021 ICCA Ranking Public Abstract – Destination Performance...

ICCA has released its annual analysis of association meetings worldwide. The latest ICCA Ranking Report examines 8,000 meetings scheduled for the year 2021 and categorises them based on how the meetings were impacted by the COVID-19 pandemic. The report also compares last year’s affected meetings with ICCA’s analysis of meetings in 2020. After a hiatus in…

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IMEX Policy Forum 2022 – What Does Success Look Like?

Over 35 policy makers from nineteen countries gathered at the IMEX Policy Forum 2022, held on May 31st as part of IMEX in Frankfurt. The meeting takes place annually and provides a collaborative, global discussion platform to encourage policy creation that directly benefits the global meetings and business events industry. The aim of this year’s…

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Leveraging Intellectual Capital – The Second Edition

Global convention sector consulting firm GainingEdge has launched its second annual report on leveraging the intellectual capital of convention destinations, based on an analysis of international association leadership. The research underpinning the Iceberg partner’s report identifies the relative strengths of 350 destinations via the presence of their local intellectual leaders in the governing bodies of international associations that…

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