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The 60th Annual ICCA Congress will take the global association meetings industry to Cartagena in Colombia under the banner “Forward to our Future”. The Iceberg partner event established the Kaohsiung Protocol (pictured), a framework document for the industry, in 2020, and 2021 maintains a collaborative approach to reinventing business operations. From the Event…
The intersecting crises of the pandemic, climate change and increasing inequality are compelling associations to repurpose and serve not just their members but society itself as well. This includes making commitments about sustainability, ESG (Environmental, Social and Governance) and the UN SDGs (Sustainable Development Goals). From Boardroom…
Much is said about serendipity at events. A recent gathering of the Membership Committee for the African Society of Association Executives, attended by Gary Grimmer of Iceberg partner GainingEdge, saw a chance encounter develop into a legacy collaboration helping Girl Guides to learn beekeeping. From editor’s blog at Association Meetings International…
On paper, travelling to meetings is less friendly to the environment than meeting virtually. But events face-to-face have value add hard to quantify. Human interaction is vital for challenging entrenched ways of doing business. To tackle climate change, we must surely collaborate in person as well as online. From Meetings & Incentive Travel…
The Tokyo 2020 Olympics were the most expensive to date, and too big to fail, despite ongoing challenges from the pandemic. Gary Grimmer, the Executive Chairman of Iceberg partner GainingEdge, says they make a timely case study for planners and destinations in the new paradigm of broadcast-friendly hybrid events. From Meetings & Conventions Asia…
The event sector is being urged to take more and earlier action over climate change, in advance of this November’s COP26 conference at Glasgow’s SEC. The UN Framework Convention on Climate Change, UK government and SME Climate Hub were part of the special event at which the call was made. From Meetings & Incentive Travel…
BestCities Global Alliance has just celebrated twenty-one years since its founding. Managing Director Lesley Williams reflects upon the Iceberg partner’s past and future, and upon the role collaboration has played in the journey. She also pays tribute to the BestCities’ member destinations and to more recently formed alliances. From BestCities Global Alliance…
Sherrif Karamat is the President and CEO of the Professional Convention Management Association. He claims here that the pandemic is raising the need to focus now on why we meet and why events like congresses are held. He also has some interesting ideas about The Iceberg’s favourite subject of legacy. From Meetings International…
The Iceberg always enjoys hearing from Martin Sirk, the International Advisor of our partner the Global Association Hubs Partnership and owner of Sirk Serendipity. In an AMI podcast Martin discusses the future of association meetings in terms of both vaccine passports and also of outcomes measurement. From Association Meetings International…
As Iceberg partner the IMEX Group launches its latest digital platform IMEX BuzzHub, CEO Carina Bauer explains how the community is key to COVID-19 recovery. Bauer reveals also latest plans for IMEX America in November, and why organising any trade show right now is “an exercise in extreme preparedness”. From Meetings & Incentive Travel…
Three quarters of CVBs (convention bureaux) have suffered financial cuts over the pandemic year, according to a new report called “The Impacts of the Coronavirus on Convention Bureaux in Europe”. What does this mean for the meetings industry in general and for associations? Report author Rob Davidson explains. From Association Meetings International…
Madrid Convention Bureau’s development of legacy projects includes collaborations with EMS, the European Emergency Medical Services Congress, setting up first aid training stations for the citizens of Spain’s capital. Now comes the European Society for Radiotherapy and Oncology, whose ESTRO 2021 bidding process was focussed all around legacy impact. From Boardroom…
The Joint Meetings Industry Council, which presents The Iceberg, has supported industry advocacy through COVID-19 with resources like the JMIC Global Manifesto and JMIC Advocacy Guide. President Kai Hattendorf now looks at the state of advocacy in the sector, examining also some of the lessons that have been learnt. The past year has generated a…
With the competing forces of the vaccine rollout and the emergence of variants waging a battle across most of the world, there are few simple scenarios for the future of the events sector. Rod Cameron, Executive Director of the Joint Meetings Industry Council (which presents The Iceberg), asks “where to from here?”. From UFI…
Alessandro Cortese leads ESTRO (European Society for Radiotherapy and Oncology) and has put a new notion at the centre of his meeting strategy: local legacy, or how much the hosting city will benefit from the event, measured by improvements in health. Here he discusses what could be the model of the future. From Eventoplus…
Global Meetings Industry Day was celebrated in New York City with a hybrid event. An enterprising sector publication chose to experience the meeting both online and in person, so here are two contrasting views on different ways to experience a single event, including the role of serendipitous encounters, dessert and champagne. From PCMA…
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