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Advocacy: Clear Goals, Good Storytelling and Industry Coalition

The Iceberg sits at the heart of the advocacy that the meetings industry makes to the world outside. But how do those who represent and defend the sector see their role? The views here include those of two Iceberg partners: IMEX Manager Natasha Richards and European Cities Marketing President Dieter Hardt-Stremayr. From Conference & Incentive Management…

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Lausanne Montreux Congress: The Two Directors’ Vision

As The Iceberg reported in October, the Swiss regions of Lausanne and Montreux have joined forces to create the joint Lausanne Montreux Congress. Two LMC representatives, Director Lausanne Tourisme Steeve Pasche and Director Montreux-Vevey Tourisme Christoph Sturny, have been speaking exclusively about their future plans. From Meetings & Incentive Travel…

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Associations Growing Global V: ICCA Expands in Dubai

The Iceberg is publishing a series of interviews about the globalisation of large associations. These are jointly produced by partners Boardroom and the Global Association Hubs Partnership. This time we hear from another partner, the International Congress and Convention Association, which is spreading its wings in Dubai. From Global Association Hubs Partnership…

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Associations Growing Global IV: ESTRO in Singapore

The Iceberg is publishing a series of interviews about the globalisation of large associations. These are jointly produced by partners Boardroom and the Global Association Hubs Partnership. This time we hear from ESTRO’s (the European Society for Radiotherapy & Oncology’s) CEO, Alessandro Cortese (pictured), and its new MD of Innovation, Sven Bossu. From Global Association Hubs Partnership…

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Associations Growing Global III: ETHA in Brussels

The Iceberg is publishing a series of interviews which all address the globalisation of large associations. These are being jointly produced by partners Boardroom and the Global Association Hubs Partnership. Thomas Reiser, Executive Director of the International Society on Thrombosis and Haemostasis, describes forming the European Thrombosis and Haemostasis Alliance. From Global Association Hubs Partnership…

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The Global Association Hubs Partnership: Growing Above Average

The Global Association Hubs Partnership, founded in Autumn 2015 and an Iceberg partner, brings together four major hubs across America, Europe, the Middle East and Asia. As it passes its third anniversary, Brussels, Dubai, Singapore and Washington DC are enjoying association growth of 2.5 percent, well above the global average of 0.9 percent. From Boardroom…

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Associations Growing Global II: Middle East Council of Shopping...

The Iceberg is publishing a series of interviews jointly produced by our partners Boardroom and the Global Association Hubs Partnership. The contributors are all addressing the decentralisation and globalisation of large international associations. This time David Macadam, the Middle East Council of Shopping Centres’ CEO, is in the chair. From Global Association Hubs Partnership…

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Associations Growing Global I: International Coach Federation

The Iceberg is publishing a series of interviews jointly produced by our partners Boardroom and the Global Association Hubs Partnership. The contributors are all addressing the increasing decentralisation and globalisation of large international associations. The series is starting with Magdalena Mook, Executive Director and CEO of ICF, the International Coach Federation. From Global Association Hubs Partnership…

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Meetings Need to Become Part of the Innovation Economy

Meetings need to become part of the innovation economy, according to the recent ICCA Congress in Dubai, and this “new industrial revolution” needs fresh thinking from suppliers. The discussion included city expert Greg Clark and Vienna’s Christian Mutschlechner, who joked that planners might soon 3D print their own venues. From editor’s blog at Meetings & Incentive Travel…

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The Association Model: Not a Dead End After All, Says Research

The rise of the ‘individual’, modern consumerism, social media, open-source publishing: all have been cited as reasons why the traditional association model is doomed. It’s a viewpoint which does assume that associations are incapable of self-reform. And yet industry research keeps showing the number of international association meetings going up and up. From Association Meetings International…

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Putting a Price on the Knowledge Imparted at Events and Meetings

Can the knowledge imparted at a congress really be worth close to €1 billion? That’s the claim made by the European Society of Radiology and Vienna Convention Bureau about the European Congress of Radiology held in Vienna earlier this year. What does it say about the way we value knowledge? From editor’s blog at Association Meetings International…

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The Watkins Report: City Rankings from Meetings Professionals

The Watkins Report for US and Canadian convention bureaux is published biennially, and Curt Watkins of Watkins Research has been conducting the study for the past 25 years. Here he shares his perspective on how the features planners are seeking in their host destinations have changed over recent decades. From PCMA Convene…

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Dubai: Hosting the Institute of Internal Auditors

Getting the Institute of Internal Auditors to hold its conference in Dubai began with the United Arab Emirates IIA Chapter and the Al Safeer Congress Ambassador Programme. It helped that the city had hosted the IIA Global Council back in 2014. The four-day 2018 event attracted 3,000 experts from over 100 countries. From Boardroom…

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Trade Associations: Change Drivers, and Good for the Career

Trade associations are a great way to drive change within an industry. Joining one can also have a positive effect on your career. Carlo Zoccali, Account Director at Farnborough International Exhibition and Conference Centre, and also two term UK Chapter President of the International Live Events Association, says as much. From editor’s blog at Meetpie.com…

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Attracting Hydrogen Meetings to the Czech Republic

The 7th International Conference on Hydrogen Technologies took place in Prague in July 2017. Work to bring the conference to the Czech Republic capital started as early as 2009. Professor Dr. Ing. Karel Bouzek (above receiving an ambassador award) was the meeting’s local champion, and reflects how it developed after the bid was won. From Boardroom…

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Canada: Four City Destinations and their Ambassadors

Last year Toronto hosted 951 meetings and events that attracted 400,000 delegates and generated $634 million for the local economy. But business events are too often overlooked in the wider accounting of tourism impact across Canada, as are the ambassador programmes that bring in such meetings to Canadian destinations. From BNN Bloomberg…

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