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Small is Beautiful: The Future of Association Business Events

International association meetings, particularly those that are attracting thousands of delegates, were once the prized targets of all convention bureaux. COVID-19 has made the immediate future smaller and more regional. But this trend was already underway and should not frighten destination marketing organisations. From editor’s blog at Association Meetings International…

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Beyond Virtual Events: Destination Canada’s Chantal Sturk-Nadeau

After months of conference calls, webinars and online meetings, we recognise perhaps more than ever the role that business events play in exchanging ideas, building networks and fuelling innovation. So explains Chantal Sturk-Nadeau, Executive Director of Business Events at Destination Canada. From PCMA…

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Future Meeting Ideas: Martin Sirk Brainstorms Beyond the Nostalgia

Nostalgia inhibits our imagination, according to Martin Sirk, Iceberg partner Global Association Hubs’ International Advisor. Nostalgia isn’t what it used to be, says The Iceberg. Here Martin offers some innovative brainstorming of future meeting concepts in which associations could play leading roles. From Association Meetings International…

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Webcast: Meeting and Event Design Accepted Practices Guide

The Events Industry Council just released the “Meeting and Event Design Accepted Practices Guide” (see Research). More guides are to come from the EIC powered APEX COVID-19 Business Recovery Task Force. A webcast offered insights and answered audience questions about the new document. From Northstar Meetings Group…

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ESR’s ECR 2020: Vienna Radiology Congress Runs Virtually

Europe’s largest medical meeting in radiology and radiotechnology, the European Congress of Radiology, was held exclusively online for the first time this year. A record 15,265 delegates from over 130 countries took part, an increase of five percent in delegate numbers from the 2019 edition. From Association Meetings International…

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A Reality Check for the Global Business Events Sector from Martin Sirk

Martin Sirk is International Advisor for Iceberg partner GAH (Global Association Hubs). In a sharp reality check for the business events sector, he warns that successful reopening relies on a much wider containment of the pandemic than the industry on its own can ever achieve. The economy and health are not zero-sum trade-offs or parallel-track…

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Birmingham ICC’s Tory Conference Hat-trick Reveals Legacy

The UK’s Conservative Party will be hosting its annual conference at Birmingham in 2022, 2024 and 2026. The event has alternated between ICC Birmingham and Manchester Central since 2008. Both used to be Labour heartlands, which shows the legacies that come from targeting a specific destination. From editor’s blog at Meetings & Incentive Travel…

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If Content Compels, Attendees Pay for Virtual Events

In planning a hybrid or digital event, content is key to success. Panelists said as much during the first hybrid webinar of The Hague Convention Bureau. Talking through the viability of such events were a corporate and two association planners, a meeting design expert and a hotel executive. Article includes webinar video. From PCMA…

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Watching Business Events Reopen in a COVID-19 World

After months of lockdown, many countries are just now gradually reopening events. This is not just countries that have suppressed the pandemic, but also many where the situation remains uncertain during a second wave of cases. So how do events look in a COVID-19 world? From Rod Kamleshwaran of the Iceberg partner GainingEdge via LinkedIn…

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Ways to Decarbonise Conference Travel Beyond COVID-19

COVID-19 has forced a rethinking of travel. Many conferences have been cancelled. Some have gone virtual. This analysis looks at actions that might reduce conference travel emissions by up to 90 percent, including holding a conference biennially in accessible locations, plus having both regional hubs and more virtual events. From Nature…

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Martin Sirk: Reopening Business Events Both Globally and Locally

Martin Sirk, of both Sirk Serendipity and Global Association Hubs, an Iceberg partner, has thoughts on how some countries will be more successful at reopening business events than others. International events can only reopen at the pace of the slowest participating country to get their COVID-19 under local control. From Association Meetings International…

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Carina Bauer: Another Tough Call to Cancel IMEX America 2020

Iceberg partner IMEX Group has just been forced to cancel IMEX America 2020, after the cancellation of IMEX Frankfurt earlier this year. IMEX CEO and also Iceberg ambassador Carina Bauer explains how the decision was taken, and reflects upon politicians’ appreciation of the value of events. From Meetings & Incentive Travel…

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The Deep Dive Podcast: Jane Cunningham on Meaningful Meetings

Jane Cunningham (second left) is Director of Community Engagement for Iceberg partner BestCities Global Alliance, and Global Ambassador for the Joint Industry Meeting Council. In this new Deep Dive podcast, AMI Editor James Lancaster asks Jane how associations and destinations best collaborate. From Association Meetings International…

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George Floyd Protests: Black Eventprofs Share Their Experiences

The death of George Floyd, and of many others before him, prompted black meeting professionals in the US to share thoughts on their own experiences, the protests and the need for diversity in the industry. Those speaking out include Elliott Ferguson (pictured), President and CEO of Destination DC. From Northstar Meetings Group…

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Coronavirus: Meetings Small, Short and Local, Says Epidemiologist

Governments have differing ideas about how meetings should return safely during the pandemic. Industry bodies advocate different plans. But what of the science? Dr. Brian Labus, epidemiologist and health sciences expert at the University of Nevada, Las Vegas, prepares organisers for the months ahead. From Event MB…

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Coronavirus: Asia’s Business Events to Rebound First

Asia’s business events industry has the potential to rebound faster than that of other continents, but being able to conduct business safely is important. So said the panellists at a Global MICE Situation in the Time of the Pandemic webinar, among them regional managers from the Iceberg partners ICCA and UFI. From Meetings International…

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