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Scottish Legacy: The Policy Driven Model Driving Impact

The Editorial Director Martin Fullard recently visited Scotland to find out how important business events are to the region. He talked to some of the country’s leading eventprofs, learning about VisitScotland’s new and improved “Policy Driven Model”, its “Journey to Change” project, and how universities are helping to bring in business events. From Conference News…

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Sarawak’s Tourism Minister Discusses Legacy Strategy

Sarawak’s Minister of Tourism, Creative Industries and Performing Arts, the Honourable Dato Sri Abdul Karim Rahman Hamzah, has been discussing the Malaysian state’s approach to recovery and its strategy of promoting business event legacy creation. Subjects covered include ventures with Iceberg partners GDS-Index and ICCA. From Boardroom…

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Glasgow Brains: More Historical and Modern Legacy Creation

Glasgow will stage seven neurology or neuroscience-related meetings during 2022, drawing up to 10,000 international delegates into the Scottish city. The meetings are testament to Glasgow’s extensive association with neurology, which includes several landmark moments in the field, as The Iceberg has had cause to cover previously. From Association Meetings Intenational…

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Meeting Technology: What an Investment Downturn Means

There are signs the event tech goldrush is already over. How quickly organisers harness the potential of online meetings will determine the size of any returns in future. William Thomson, Founder of Gallus Events and Practically Perfect PA, examines how the sector is now facing something of a reckoning. From Association Meetings International…

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Legacies of Daegu’s Energy Olympics: Hosting WEC 2013

Daegu in South Korea hosted the 2013 World Energy Congress, often referred to as the “Energy Olympics”. The meeting built upon long-term city strategy in solar power and upon staging earlier events in the sector. It went on to create multiple legacies to shape Daegu’s future. By Jane Vong Holmes, Senior Manager Asia, GainingEdge. Two…

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Healthcare Meetings Beyond COVID-19: A Medical Examination

There is no denying events have changed because of the pandemic, as have the wants and needs of both organisers and attendees within the healthcare space. So, what are the key changes, and the trends we are seeing in terms of the way that the industry approaches them? From Meetings & Incentive Travel…

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Edible Insect Meeting Seeks to Solve Global Hunger Crisis

The problem is familiar and has been escalating rapidly over the decades. Global food produce is not enough to cover the needs of our planet’s ever-growing population. The issue will be discussed in depth at Quebec City, Canada, throughout the fourth edition of the International Insects to Feed the World conference. From Boardroom…

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Gen Z Renews the Call: The Imperative to Hold Regenerative Events

There is a huge disconnect between “sustainability” and what it will take for real change. Generation Z is passionate about reversing the climate crisis through individual means. This shift of mindset was also the topic of a past report for business events, The Regenerative Revolution, published by Iceberg partner IMEX Group and Marriott International. From PCMA…

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11th WEEC Shares Prague Venue with Ukrainian Refugees

After first postponing the event due to COVID-19, World Environmental Education Congress organisers then had no time to plan any community service project for the Ukrainian refugees suddenly housed in the Prague Congress Centre alongside them during their delayed meeting. But participants even so found ways to demonstrate their support. From PCMA…

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Old and New Normal: Sector State of Play After the Pandemic

In the heat of the pandemic, meeting tech evangelists were hailing the switch to virtual as a transformational moment, rather than a practical necessity. It was always odds on that most would return to meeting in person once the worst was over. So, is the new normal the same old normal? From Association Meetings International…

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EAS2022 Marks Ten Editions in Brussels “Better Together”

The European Association Summit has convened its first face-to-face meeting since 2020, gathering many Brussels-based associations for the tenth EAS edition. More than eighty association professionals attended either on site at The Egg venue in the south of Brussels or online for three days of education, networking and reconnecting. From Association Meetings International…

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Meeting Sustainability: Hero of Zero Waste IMEX Group

Iceberg partner IMEX has now been championing sustainable exhibitions for over two decades. With its two huge global events generating zero waste and powered by renewable energy, the Group has just set its sights on zero carbon. CEO Carina Bauer explains how exhibitions need to become much more sustainable in order to survive. From Exhibition News…

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Redefining Incentives: Slow Pace, Short-Haul Motivational Travel

Fresh off the back of taking her first incentive trip since the start of the pandemic, agency Eventful’s Head of Incentives Holly Mills shares the changes she has witnessed in the industry and the trends that are going to shape the future of the category, including replacing that word “incentive”. From Meetings & Incentive Travel…

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Talking to the Hand: Emergency Response After the Oscars Slap

In the film world, “slap” once meant make–up, slapstick comedy, or the slap of a clapperboard synchronising picture and sound. But for meeting planners, a rather different slapping incident at the 2022 Oscars reveals the need to have a full emergency response plan and code of conduct in place. From Associations Now…

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