Opinions

  • Category

  • Sector

  • Host Destinations

Found 418 Opinions

Viewing all Opinions

Scottish Legacy: The Policy Driven Model Driving Impact

The Editorial Director Martin Fullard recently visited Scotland to find out how important business events are to the region. He talked to some of the country’s leading eventprofs, learning about VisitScotland’s new and improved “Policy Driven Model”, its “Journey to Change” project, and how universities are helping to bring in business events. From Conference News…

Read More

Sarawak’s Tourism Minister Discusses Legacy Strategy

Sarawak’s Minister of Tourism, Creative Industries and Performing Arts, the Honourable Dato Sri Abdul Karim Rahman Hamzah, has been discussing the Malaysian state’s approach to recovery and its strategy of promoting business event legacy creation. Subjects covered include ventures with Iceberg partners GDS-Index and ICCA. From Boardroom…

Read More

Glasgow Brains: More Historical and Modern Legacy Creation

Glasgow will stage seven neurology or neuroscience-related meetings during 2022, drawing up to 10,000 international delegates into the Scottish city. The meetings are testament to Glasgow’s extensive association with neurology, which includes several landmark moments in the field, as The Iceberg has had cause to cover previously. From Association Meetings Intenational…

Read More

Legacies of Daegu’s Energy Olympics: Hosting WEC 2013

Daegu in South Korea hosted the 2013 World Energy Congress, often referred to as the “Energy Olympics”. The meeting built upon long-term city strategy in solar power and upon staging earlier events in the sector. It went on to create multiple legacies to shape Daegu’s future. By Jane Vong Holmes, Senior Manager Asia, GainingEdge. Two…

Read More

Edible Insect Meeting Seeks to Solve Global Hunger Crisis

The problem is familiar and has been escalating rapidly over the decades. Global food produce is not enough to cover the needs of our planet’s ever-growing population. The issue will be discussed in depth at Quebec City, Canada, throughout the fourth edition of the International Insects to Feed the World conference. From Boardroom…

Read More

Gen Z Renews the Call: The Imperative to Hold Regenerative Events

There is a huge disconnect between “sustainability” and what it will take for real change. Generation Z is passionate about reversing the climate crisis through individual means. This shift of mindset was also the topic of a past report for business events, The Regenerative Revolution, published by Iceberg partner IMEX Group and Marriott International. From PCMA…

Read More

11th WEEC Shares Prague Venue with Ukrainian Refugees

After first postponing the event due to COVID-19, World Environmental Education Congress organisers then had no time to plan any community service project for the Ukrainian refugees suddenly housed in the Prague Congress Centre alongside them during their delayed meeting. But participants even so found ways to demonstrate their support. From PCMA…

Read More

Old and New Normal: Sector State of Play After the Pandemic

In the heat of the pandemic, meeting tech evangelists were hailing the switch to virtual as a transformational moment, rather than a practical necessity. It was always odds on that most would return to meeting in person once the worst was over. So, is the new normal the same old normal? From Association Meetings International…

Read More

Meeting Sustainability: Hero of Zero Waste IMEX Group

Iceberg partner IMEX has now been championing sustainable exhibitions for over two decades. With its two huge global events generating zero waste and powered by renewable energy, the Group has just set its sights on zero carbon. CEO Carina Bauer explains how exhibitions need to become much more sustainable in order to survive. From Exhibition News…

Read More

Redefining Incentives: Slow Pace, Short-Haul Motivational Travel

Fresh off the back of taking her first incentive trip since the start of the pandemic, agency Eventful’s Head of Incentives Holly Mills shares the changes she has witnessed in the industry and the trends that are going to shape the future of the category, including replacing that word “incentive”. From Meetings & Incentive Travel…

Read More

Talking to the Hand: Emergency Response After the Oscars Slap

In the film world, “slap” once meant make–up, slapstick comedy, or the slap of a clapperboard synchronising picture and sound. But for meeting planners, a rather different slapping incident at the 2022 Oscars reveals the need to have a full emergency response plan and code of conduct in place. From Associations Now…

Read More

Marjorie Anderson on DEI: Definitions and Event Approaches

Marjorie Anderson, the Founder of Community by Association, tells the Deep Dive podcast how associations should be addressing DEI (diversity, equity and inclusion). After definitive definitions of DEI, the conversation looks at how to be more inclusive at conferences, accommodating those delegates with impaired hearing or mobility, or with neurodiversity or photosensitivity. From Association Meetings International…

Read More

Lessons from Ukraine: Associations Need to Take a Stand

Russia’s invasion of Ukraine has seen international associations with either Russian or Belarusian members, or exhibitors, or events planned, forced to take hard decisions fast, and hold difficult discussions about ending or suspending long-standing, lucrative collaborations. Ioannis Pallas, the European Society of Association Executives’ Association Manager, offers a guide. From Associations Meetings International…

Read More

Advancing Women’s Rights: The Business Events that Mattered

International Women’s Day, which has now been marked for over a century, offers the opportunity to remember the key conferences and other events that have helped move the needle on women’s rights. The 1995 Fourth World Conference on Women (pictured) in Beijing, China, featured participation by future Presidential candidate Hillary Clinton. From PCMA…

Read More