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After the pandemic, the way that associations and destinations are interacting has altered. Within this article various experts weigh in on the changing landscape, including MCI’s Nikki Walker and Destinations International’s Jane Cunningham (both organisations in fact Iceberg partners), and The Iceberg’s own Founder James Latham. From Association Meetings International…
The Iceberg ambassador Jane Cunningham (pictured centre with Lesley Williams and Nigel Brown promoting “Incredible Impacts” as “The Incredibles”) is leaving Iceberg partner BestCities Global Alliance after twelve years. The Iceberg will pay its own tribute elsewhere, but Jane has also given this interview to her own BestCities colleagues. From BestCities Global Alliance…
Journalist Holly Patrick’s recent fam trip to Madrid came with a carbon dioxide footprint of 241.8kg, also equivalent to charging up a phone 29,000 times. So how did she offset the environmental price tag of flying there, and what options are available for event attendees with carbon on their conscience? From Meetings & Incentive Travel…
BestCities Global Alliance has just celebrated twenty-one years since its founding. Managing Director Lesley Williams reflects upon the Iceberg partner’s past and future, and upon the role collaboration has played in the journey. She also pays tribute to the BestCities’ member destinations and to more recently formed alliances. From BestCities Global Alliance…
Madrid Convention Bureau’s development of legacy projects includes collaborations with EMS, the European Emergency Medical Services Congress, setting up first aid training stations for the citizens of Spain’s capital. Now comes the European Society for Radiotherapy and Oncology, whose ESTRO 2021 bidding process was focussed all around legacy impact. From Boardroom…
Alessandro Cortese leads ESTRO (European Society for Radiotherapy and Oncology) and has put a new notion at the centre of his meeting strategy: local legacy, or how much the hosting city will benefit from the event, measured by improvements in health. Here he discusses what could be the model of the future. From Eventoplus…
The conscription of venues as field hospitals can be seen as one of the grimmer aspects of the COVID-19 crisis, but can also foster optimism and hope. Ana Carrazon, Congress Sales and Logistics Expert at IFEMA Feria de Madrid, has been working as a volunteer at the IFEMA Hospital. From Association Meetings International…
Many DMOs (Destination Marketing Organisations) have started to realise the true value of meetings and are tracking the social outcomes they deliver. Some governments include business events as part of policy. Karen Bolinger, Strategic Advisor at Iceberg partner BestCities Global Alliance, talks “beyond tourism” legacies. From City / Nation / Place…
Homeless hackathons, like those being held this year in Edinburgh, Montreal, Barcelona, Dundee and London, are one way for meetings to tackle this pressing social issue. The MD of organiser Gallus Events recently had a personal experience of homelessness outside COP25, the UN Climate Change Conference, in Madrid. From Association Meetings International…
Congress organisers at ESTRO, the European Society for Radiotherapy and Oncology, are requiring host destinations bidding for their events to help them connect with local communities and create lasting legacies in cancer care. They are doing so through the running of so-called “engagement projects”. Ideas for such initiatives, typically with stakeholder involvement from cancer specialists,…
Sustainability is high on the events industry agenda. COP25’s Events Industry Council panel discussed vegan menus, recyclable cups and refillable bottles. Britain’s Brexit is shaking up supply chains and may encourage local sourcing. Iceberg partner Positive Impact is engaging the industry in the UN’s Sustainable Development Goals. From Meetings & Incentive Travel…
Last December Mariela McIlwraith, Director of Industry Advancement at the Events Industry Council, went to the UN Climate Conference COP25 in Madrid. There she took part in a panel discussion on the role of the meetings sector in bringing people together to act on climate. From the Events Industry Council…
Big association conferences are often regarded as being at the very centre of the events universe, with long lead times and high returns, both in prestige and legacy. But professional congress organisers also create original events, like Kenes Group’s recent and “tribal” World Hospital at Home Congress (pictured). From editor’s blog at Association Meetings International…
All good destination management companies have a tale or three about how far they have gone in serving their clients’ very specific needs. From Girona to Madrid, here’s an eye-watering tale of a DMC willing to go the extra mile to bring home the bacon. Warning: not for the squeamish! From editor’s blog at Association Meetings International…
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