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Last year Goodfellow Publishers released “Business Event Legacies: Global industry case studies”, from Carmel Foley, Deborah Edwards and Karin Weber. Previous work by Foley and Edwards includes the first JMIC Case Study published here on The Iceberg, and this book cites all of those studies. Here the volume’s content is outlined. From Meetings International…
The Edinburgh International Convention Centre has given hundreds of Edinburgh Festival Fringe tickets to the venue’s local community. EICC worked with the Pleasance Theatre Trust to provide tickets for the famous arts event through a number of charities and social enterprises. The initiative has been supported by EICC’s catering partner Leith’s. From Meetings & Incentive Travel…
The Editorial Director Martin Fullard recently visited Scotland to find out how important business events are to the region. He talked to some of the country’s leading eventprofs, learning about VisitScotland’s new and improved “Policy Driven Model”, its “Journey to Change” project, and how universities are helping to bring in business events. From Conference News…
Homeless hackathons, like those being held this year in Edinburgh, Montreal, Barcelona, Dundee and London, are one way for meetings to tackle this pressing social issue. The MD of organiser Gallus Events recently had a personal experience of homelessness outside COP25, the UN Climate Change Conference, in Madrid. From Association Meetings International…
During a busy European Cities Marketing Spring Meeting 2019 in Edinburgh, meetings professionals debated the successes and failures of city event organisations from all over the continent. Contributors included Iceberg partner ECM’s President, Dieter Hardt-Stremayr. From Meetings & Incentive Travel…
Ambassadors help destinations secure international association meetings. So Edinburgh’s meetings industry has an anxious wait ahead of a council vote on budget cuts that could virtually wipe out the city’s marketing and lead to the closure of Convention Edinburgh and its ambassador scheme. From editor’s blog at Association Meetings International…
While the Edinburgh Convention Bureau’s future funding lies under threat, so the city has also voiced the idea of a £2 per person nightly “room tax”. Some see this as a welcome source of new revenue, but will any get back to marketing, and what about competitiveness? From editor’s blog at Meetings & Incentive Travel…
The Rehabilitation International World Congress (pictured), held in Edinburgh in 2016, fundamentally advanced approaches to accessibility and inclusion. The event’s legacy – and indeed the distinction between legacy and impact – was one of three case studies discussed at an IMEX 2018 session hosted by Iceberg partner GainingEdge. From Boardroom…
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